Vestmannaeyjar Eyjabill Car Rental Vintage Matchbook – Iceland (British Made)

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This classic black-and-gold matchbook from Eyjabill in the Westman Islands shows a cheeky mouse driving a chariot – pure retro Icelandic tourism promo! Complete with guesthouse mention and British-made stamp, it’s a fun piece of mid-century travel ephemera from the islands.

1 in stock

SKU: 53
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Description

Vestmannaeyjar Eyjabill matchbook

This is a vintage promotional matchbook from Eyjabill car rental in Vestmannaeyjar (Westman Islands), Iceland. The outer cover is black with gold-foil stamping featuring the company name “EYJABÍLL” at the bottom and a central logo of a mouse (or rat) driving a chariot/cart with wheels, surrounded by a wave-like design. The top flap reads “VESTMANNAEYJUM” (Vestmannaeyjar), “GISTIHÚS” (guesthouse), “HEIMIR”, and “BRITISH MADE” at the base. The inside contains 20 black-headed matches with red tips. The matchbook is complete, unstruck, and shows typical age-related wear and patina.

These matchbooks were common advertising items for Icelandic tourism businesses (car rental + guesthouse services) in the mid-20th century, often British-manufactured for export.